SPEC – PREMIUM BRAND DAY

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PREMIUM BRAND DAY
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Description Premium brand day with billboard and two skyscrapers (required), MPU and a custom layer (optional).
The custom adds a layer above the content whith animation. This layer will have frecuency (1 every 8 hours).
You can also change the cursor.
Size Billboard (required): 1,200×250 px; Skys (required) 450×1,000px; MPU(optional) 300×600-300×250 px; Custom Layer (optional) 1,920×1080 px; Banner (optional) 320×100-320×50 px; Change cursor: 128x128px or 64x64px.
Format Billboard: HTML or redirect (https).
Skys: HTML, redirect (https) or JPG.
MPU: HTML, redirect (https) or JPG.
Custom Layer: HTML physical piece. The support will be responsible for hosting it. If you’re recreating a fake homepage, you’ll need the custom layer to adapt to the site’s design; that is, ABC will have one design, and in the case of regional or different vertical portals, you’ll need another that perfectly adapts. Pieces developed in Google Web Designer are not allowed.
Banner: HTML, redirect (https) or JPG.
To change the cursor: image JPG or PNG.
ClickTag In the HTML, both for the custom layer piece and for the billboard (if sent as html), the clickTag must be implemented as follows:

1. We declare the click variable

 const params = new Proxy(new URLSearchParams(window.location.search), {
get: (searchParams, prop) => searchParams.get(prop),
});
var clickTag = params.c;


2.Then encapsulate the click layer in the creative content
<a href="javascript:window.open(window.clickTag)">
<img src="ITEM" style="position: absolute;">
</a>

For pieces developed with Adobe Edge Animated it is necessary:

1.Add the div
<div id="clickTagZone">
     <!--CREATIVE PIECE--> 
</div>
2. Include this script that handles the click
     <script>
      function getParameterByName(name) {
          var match = RegExp('[?&]' + name + '=([^&]*)').exec(window.location.search);
          return match && decodeURIComponent(match[1].replace(/\+/g, ' '));
      }

      function goToUrl() { window.open(getParameterByName("c"));}
      
      var banner = document.getElementById('clickTagZone');
          banner.addEventListener("click", goToUrl);
    </script>
Max weight Billboard: 250 KB.
MPU: 250 KB .
Skys: 250 KB all formats.
Custon Layer: 1 MB.
Banner: 50 KB.
Specifications for each format Billboard (Desktop)
Doble MPU (Desktop and mobile)
MPU (Desktop and mobile)
Skys (Desktop)
Banner (Mobile)